Fueling the Future of Footwear: PENSOLE x Footlocker

Photograph of Footlocker x PENSOLE Fueling the Future of  Footwear.If you take an already good recipe and add some new ingredients to it to make it even better, you get a better tasting dish, right?

That seems to be the case with what Footlocker and PENSOLE Footwear Design Academy are planning with the “Fueling the Future of Footwear” design class that’s taking place in Portland, Oregon from July 13th through July 31st at PENSOLE’s headquarters, located in the beautiful downtown area.

Designing sneakers for the ASICS Tiger brand, which will be sold at select Footlocker stores, makes the class and competition step their game up, but to sweeten the deal, Footlocker is adding a $12,000 scholarship for the winning team.

“The future of the footwear industry is reliant upon hands-on learning, and the training of tomorrow’s design and business leaders,” Edwards said in a news release. “With the partnership of Foot Locker, Pensole makes it possible for those students to hone their craft and prepare themselves for their professional careers.” ~D’Wayne Edwards, Founder of PENSOLE Footwear Design Academy (Portland Business Journal)

Photograph of Footlocker x PENSOLE Fueling the Future of  Footwear.


I don’t know about you, but if I knew how to draw better than a first-grader and were able to take the class and compete to have my team’s designed sneakers sold in Footlocker and you give us $12k…….Yeah, I’d be dancing like Martin Lawrence.

Registration is now open and the deadline is May 24th, so don’t half step and go ahead and apply today!!